storyline video

Storyline Video: Crafting Compelling Narratives through Visual Storytelling

If you are a specialist in the L&D field, there is a high chance that you are already familiar with Articulate Storyline 360 and have created a storyline video before. 

Undoubtedly, every educational expert knows the value of making responsive and interactive online courses with gamification, interactive elements, and other features that raise their student’s engagement levels. 

However, every course and every video lesson needs a purpose, and some skill: adopting a tool that is popular does not automatically equal amazing results. 

We are sure that you already know how to use Articulate Storyline 360. So, let us focus on something more interesting: how you may improve your library of e-learning materials and make interactive storyline video content more interesting by adapting the Personalization Principle. So, get ready to learn some proven storyline video tips, see what exactly the personalization principle is, and what you can do to enhance your courses. 

Using AI avatars to Make Your Storyline Video More Engaging

Here, an avatar is used as a friendly face to provide encouragement throughout the e-learning process. You can use Elai to tell your story in a more engaging way without having to hire actors or set up a studio.

To put it simply, AI avatars are digital presenters you can use to present your presentation in person. They are made with the help of machine learning and artificial intelligence from footage of real people so they can appear natural and human and have facial expressions and body movements.

Now is the best time to move on to the Personalization Principle and see what exactly it is.

The Principle of Personalization

According to the Personalization Principle, people are inherently social beings that like communication: simple as that. 

Behind every simple truth there is some well-conducted research, of course: in their theory, Ruth Colvin Clark and Richard E. Mayer say that behind this is that when we can picture the person speaking, we feel more connected and as though we are actually conversing with them.

The figure may even be perceived by the student as a mentor, making them feel less alone and more at ease while engaging in the learning process.

Every one of us knows how it feels: for example, a friend can be tremendous assistance when you’re learning a new job or skill.

The truth is, personalization is difficult.

You are undoubtedly already aware of the Personalization Principle and the value of learning partners in e-learning if you work in the field of education, but using learning partners – or actors – in your storyline video courses has three key drawbacks: cost, time, and skills.

You will run into at least 2 of the drawbacks, if not all 3, whether you intend to use an animated character, or an AI avatar (or AI avatars – there is no limit, of course: you can even create an avatar of you).

Elai can help you develop and create a talking cartoon avatar, like a mascot – you can even provide as much as an idea and some references, Think about your target audience: what kind of digital helper will they be more drawn to?

And for the human actors – what is the answer for individuals who want to advance their e-learning in Articulate Storyline 360 but do not have the time, money, or the necessary video production skills?

As we say, AI avatars as learning partners are always the solution.

In the Elai builder, you may find various AI avatars that will fit any audience. You can request a personal studio avatar or create a selfie one in a matter of minutes from the comfort of your home. 

Provide Feedback Straight Through Videos to Make Your Employees Feel Valued

Giving feedback is a great way to improve employee engagement. It helps them to feel valued and appreciated. Feedback can be given in different ways, such as through performance reviews, written or verbal communication, and even videos.

Employees are more likely to be engaged if they know that their work is valued by the company. This can be done through regular feedback sessions that allow employees to share their feelings about their work and what they would like to see changed in the future.

Using Avatars to Provide Feedback: 3 Major Wins

  1. They might be an avatar of someone the employees know well. Avatars are perceived as familiar, non-threatening faces to deliver news and offer feedback if the people they are based on have been employed consistently as learning companions. Plus, since the avatar is only a representation of the person, it can help reduce anxiety levels when receiving feedback. 
  2. They feel kinder and more personal. Reading from a pop-up with text is less sympathetic and intimate than hearing input from a real person or their presenter. Additionally, because the AI avatars are based on real individuals, they can evoke nearly as much empathy as actual coaches.
  3. They provide a useful intermediary between actual people and pop-up ads. Using an actual representative from your company, such as the CEO or manager, could be unsettling and seem a little too real to the staff, but using text-based popups is not intimate enough.

Be Consistent in Using Avatars as Different Characters

Different learning topics might require different teaching approaches. Try choosing a separate avatar for each kind of educator to raise the course’s effectiveness and keep the learners engaged. 

  1. Avatars as authority figures. In this situation, authoritative avatars serve as top-down educators. Learners view authoritative educational agents as subject matter experts and have faith in their expertise. An authoritative avatar can generally give a message on any subject. However, it is best to use them for employee orientation, leadership training, and so on. 
  2. Avatars as peers. Another choice is to utilize avatars as peers who can offer various viewpoints and solutions to an issue while allowing students to engage with other points of view. In the context of corporate e-learning, avatars would frequently serve as the peers of made-up coworkers.
  3. Avatars as amateurs. The least-utilized eLearning option has the potential to be quite effective if used properly. Anyone who has less knowledge than the learner is an amateur. In this situation, you effectively reverse the experience on the learner to aid in their retention and application of previously taught material. It is very helpful for placing people in ambiguous circumstances where they must make decisions and utilize judgment.

To Sum Up

We sincerely hope you found our suggestions useful and will take the time to give them a try.

Additionally, you can make a free L&D training video in the Elai builder so you can see what it is like to use avatars in your video content

Do not be afraid to try something new – bravely experiment with Elai and Storyline.

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