Create interactive video
and turn your viewers into active participants

The new feature of Elai.io — interactive clickable video — will help you build a new way of communicating with your audience.

Introduction 

Are you tired of futile attempts to catch your audience’s attention? Today’s users don’t want to be mere viewers anymore. They want to become a part of what they see. And here is your superpower — interactive video!

With our new tool, you can easily add quizzes, hotspots, chapters, and links to your video to bring deeper engagement and stronger connections into your communication.

Interactivity allows you to supercharge your video strategies. Provide your audience with a personalized experience and make them want to engage with your content immediately. 

Features
Quizzes
Embed quizzes directly into your interactive video to engage the audience. Even more, you can customize your video to guide users to specific video chapters based on their quiz responses. It's like creating a personalized journey for each viewer!
Branching
Branching allows you to create a choose-your-own-adventure experience for viewers of your interactive clickable video. They can make choices that influence the storyline, leading to different narrative branches. This feature is excellent for storytelling, interactive marketing, and e-learning content.
Links and Clickable Hotspots
Integrate clickable URLs and hotspots within the video frame. They can lead to external resources or specific video chapters within your video. Clickable hotspots can provide more details about a product or video course, introduce gamification to your video, and make it memorable.
Chapters
Include a chapter menu to allow viewers to navigate easily to specific topics or sections of interest within the video. This feature is particularly useful for lengthy or complex videos, making the content more accessible and user-friendly.
Interactive Timelines
Include an interactive timeline to enhance viewer navigation. Users can click on various points on a timeline to jump to specific parts of the video, making it easier to revisit or skip sections according to their interests.
Accessibility Features
Ensure your video is accessible to all by including features like closed captions.
Polls and Quizzes
Embed quizzes and polls directly into your interactive video to engage the audience. These can differ from simple multiple-choice questions to more complex surveys. The responses can be recorded for analysis, making this feature valuable for educational content, market research, and viewer engagement studies.
Branching
Create a “choose-your-own-adventure" experience by connecting different video content. Viewers of your interactive clickable video make choices that influence the storyline or the outcome, leading to different narrative branches. This feature is excellent for storytelling, interactive marketing, and e-learning content.
Links and Clickable Hotspots
Integrate clickable URLs and hotspots within the video frame. It can be external websites, other video content, or additional information. Hotspots can be strategically placed to provide more depth about a product, character, or concept, enhancing the informational value of the video.
Chapters
Include a chapter menu to allow viewers to navigate easily to specific topics or sections of interest within the video. This feature is particularly useful for lengthy or complex videos, making the content more accessible and user-friendly.
Interactive Timelines
Include an interactive timeline to enhance viewer navigation. Users can click on various points on a timeline to jump to specific parts of the video, making it easier to revisit or skip sections according to their interests.
Accessibility Features
Ensure your video is accessible to all by including features like closed captions.

Intrigued? This is how to start
creating interactive videos on your own

Benefits
Resource Efficiency
Interactive videos can be more cost-effective in the long run than traditional videos.
Reduced Training Costs
Interactive videos can replace costlier in-person sessions in educational and training contexts, saving on logistics and facilitation expenses.
Personalized Interaction
The ability to make choices and influence the video outcome leads to a personalized experience, which is more engaging compared to passive viewing.
Higher Conversion Rates
Personalized experiences are more likely to resonate with viewers, leading to higher engagement and conversion rates, which drives a higher return on investment.
Enhanced Engagement
Enhanced engagement in interactive videos from our interactive online video platform improves viewer retention and involvement by providing a personalized and immersive experience that encourages active participation instead of passive viewing.

Use cases

Training Videos for Your Team

•  Customized Learning Paths: Create videos where people can choose different learning content based on their role or skill level.

•  Interactive Simulation trainings: Implement real-life scenarios that employees might face, allowing them to make decisions and see the consequences of their choices, enhancing problem-solving skills.

Calls-to-Action and Forms Boost Lead Generation

Embedded CTAs: Include interactive calls-to-action at strategic points in the video, encouraging viewers to sign up, register for events, or contact the company.

• Lead Capture Forms: Add links to forms within the video for viewers to input their information, effectively capturing leads without disrupting their viewing experience.

The Ability to Add Branded Interactive Features

• Brand Storytelling: Embed interactive elements that tell your brand’s story in an engaging way, allowing viewers to explore different aspects of your brand.

• Product Exploration: Let viewers interact with your product features within the video, providing a deeper understanding and connection to the brand.

Ease the Learning Process for Students

• Adaptive Learning: Use interactive videos to adapt to the viewer’s learning style and pace, offering a more personalized learning experience.

• Visual Aids and Annotations: Enhance understanding by adding interactive annotations, diagrams, and explainer graphics within the video.

Create Shoppable E-Commerce Videos

• Direct Product Links: Using our interactive video creator, you allow viewers to click on products featured in the video to add them to their shopping cart or learn more about them.

• Real-Time Customization: Offer options where viewers can see how products look in different colors or styles within the video, aiding in their purchase decision.

FAQ
The interactive video incorporates clickable elements, branching scenarios, quizzes, and other interactive features that allow viewers to engage with the content in real-time.
An interactive digital video enables user interaction through various features like clickable hotspots, decision paths, quizzes, and more, transforming the traditional viewing experience into an engaging, participatory activity.
A video becomes interactive when it includes elements that viewers can interact with, such as choosing different story paths, answering questions, clicking on objects in the video to learn more, or making decisions that affect the video outcome.

To make an interactive video, you typically use specialized software or platforms like Elai.io to add interactive elements like clickable layers, branching choices, quizzes, and embedded links into the video content. Here is how to guide for Interactive video creation at Elai.

Yes, interactive videos are effective as they increase viewer engagement, enhance learning and retention, and can lead to higher conversion rates in marketing by providing a more immersive and personalized viewing experience.